Nike left millions of Brazilians confused with the new jersey: from a distance, it looks like Jordan.
But what if that silhouette were hiding another icon? Few people remember this, but Pelé himself played as goalkeeper 4 times for Santos FC, and didn’t concede a single goal. World-class in any position.
That’s why I created an independent project: Air Pelé.A heat-transfer sticker that fits perfectly over the basketball icon silhouette and transforms the jersey into something that feels like ours.
Role: Independent CW / Designer
2026